top of page

Privacy 
Policy

Terms and Conditions

Last Updated: July 13, 2026

Unapologetically Favored® respects your privacy. This Privacy Policy explains how [legal business name], doing business as Unapologetically Favored®, collects, uses, discloses, and protects information when you visit ShopUnapologeticallyFavored.com, place an order, join our mailing list, contact us, or interact with our services.

Privacy disclosures should accurately reflect your actual business practices. The Federal Trade Commission advises businesses to be clear about how consumer data is handled and to honor the privacy promises they make.

1. Information We Collect

Depending on how you use the website, we may collect:

  • Billing and shipping address;

  • Email address;

  • Telephone number;

  • Account login information;

  • Order and purchase information;

  • Product reviews, survey responses, and messages;

  • Gift recipient information;

  • Marketing preferences; and

  • Other information you choose to provide.

Payments may be processed by third-party payment providers. We may receive transaction details, payment status, billing information, and limited payment identifiers, but we may not directly store complete payment-card information.

When you use the website, our service providers and we may automatically collect:

  • Internet Protocol address;

  • Browser and device type;

  • Operating system;

  • Website pages viewed;

  • Referring and exit pages;

  • Date and time of visits;

  • Shopping-cart activity;

  • Approximate location derived from an IP address;

  • Cookie and device identifiers; and

  • Information about interactions with advertisements, emails, and website features.

2. How We Use Information

We may use information to:

  • Process, fulfill, and deliver orders;

  • Collect payment and provide transaction records;

  • Communicate about orders, returns, and customer-service requests;

  • Maintain customer accounts;

  • Detect, investigate, and prevent fraud or security incidents;

  • Personalize website content and product recommendations;

  • Measure website performance and customer engagement;

  • Improve products, services, and website functionality;

  • Send marketing communications with the appropriate consent;

  • Administer promotions, reviews, and loyalty programs;

  • Comply with tax, accounting, legal, and regulatory obligations; and

  • Protect our rights, customers, business, and website.

3. Cookies and Similar Technologies

We may use cookies, pixels, tags, software-development kits, local storage, and similar technologies to:

  • Keep the website functioning;

  • Remember shopping-cart and account preferences;

  • Analyze traffic and website performance;

  • Prevent fraud;

  • Personalize content; and

  • Measure or deliver advertising.

Your browser or device may allow you to block or delete cookies. Some website features may not function properly after cookies are disabled.

Where required, we will provide a consent or preference-management tool for nonessential cookies.

4. How We Disclose Information

We may disclose information to service providers and business partners that assist with:

  • Website hosting and e-commerce operations;

  • Payment processing;

  • Order fulfillment;

  • Shipping and delivery;

  • Email and text-message services;

  • Customer support;

  • Analytics;

  • Advertising;

  • Fraud prevention;

  • Accounting, tax, insurance, and legal services; and

  • Cloud storage and technology support.

We may also disclose information:

  • To fulfill a transaction requested by you;

  • To comply with a subpoena, court order, law, or lawful government request;

  • To investigate fraud, abuse, security threats, or violations of our policies;

  • To protect rights, safety, property, customers, or the public;

  • In connection with a merger, financing, sale, restructuring, or transfer of business assets; or

  • With your direction or consent.

Choose and retain the statement that accurately describes your business:

We do not sell personal information for monetary payment.

If your advertising tools may constitute “selling,” “sharing,” or targeted advertising under a state privacy law, replace that sentence with a disclosure written specifically for those tools and provide the required opt-out mechanism.

5. Email and Marketing Communications

We may send promotional emails when you subscribe, make a purchase where legally permitted, or otherwise consent.

You may unsubscribe through the link contained in a promotional email. Transactional messages concerning orders, accounts, security, or customer-service matters may still be sent.

Commercial email must comply with applicable requirements, including providing recipients with a way to stop receiving promotional messages.

6. Text Messages

Include this section only when the store uses SMS marketing:

When you voluntarily enroll in text messaging, you consent to receive the types of messages disclosed at sign-up. Message and data rates may apply. Message frequency may vary.

Consent to marketing texts is not a condition of purchase. You may opt out by replying STOP or using another method stated in the enrollment disclosure. 

7. Data Retention

We retain personal information for as long as reasonably necessary to:

  • Fulfill the purposes described in this Policy;

  • Maintain business and transaction records;

  • Provide customer service;

  • Prevent fraud;

  • Resolve disputes;

  • Enforce agreements; and

  • Satisfy legal, accounting, and tax obligations.

Retention periods vary depending on the information, transaction, legal requirement, and business purpose.

8. Data Security

We use reasonable administrative, technical, and physical safeguards designed to protect personal information. No website, transmission method, payment system, or storage system can be guaranteed completely secure.

Customers should use strong passwords, protect account credentials, and contact us promptly if unauthorized activity is suspected.

The FTC recommends collecting only the personal data a business needs, safeguarding it, and securely disposing of it when it is no longer required.

9. Your Privacy Choices and Rights

Depending on where you live and whether an applicable privacy law covers our business, you may have rights to:

  • Confirm whether we process your personal information;

  • Access certain personal information;

  • Correct inaccuracies;

  • Request deletion;

  • Obtain a portable copy;

  • Opt out of qualifying targeted advertising, profiling, or personal-data sales; and

  • Appeal a decision regarding a privacy request.

Virginia’s Consumer Data Protection Act provides qualifying residents with privacy rights, although the law applies only to businesses meeting specified processing or revenue thresholds.

To submit a privacy request, contact [privacy email] with the subject line Privacy Request. We may need to verify your identity before fulfilling the request.

You may also designate an authorized agent where permitted by law. We will not unlawfully discriminate against you for exercising a privacy right.

10. State-Specific Disclosures

Residents of certain states may have additional rights. When required, we will honor applicable requests and provide any necessary notices or opt-out methods.

Because state privacy requirements and applicability thresholds differ, this section should be updated as your customer base, data practices, technology providers, and sales volume change.

11. Children’s Privacy

This website is intended for a general audience and is not directed to children under 13. We do not knowingly collect personal information online from children under 13.

If we learn that such information was collected without appropriate authorization, we will take reasonable steps to delete it.

Federal COPPA requirements apply to websites directed to children under 13 and to operators that knowingly collect their personal information.

12. Third-Party Websites and Services

The website may link to social-media platforms, payment providers, delivery services, or other third-party websites.

Their information practices are controlled by their own privacy policies. We encourage you to review those policies before providing personal information.

13. International Visitors

Our website is operated from the United States. Information submitted from outside the United States may be transferred to and processed in the United States or other countries where our service providers operate.

International visitors should include a more detailed cross-border and jurisdiction-specific notice if the store intentionally markets to customers outside the United States.

14. Changes to This Privacy Policy

We may update this Policy to reflect changes in our technology, vendors, services, legal obligations, or information practices.

The updated version will be posted with a revised “Last Updated” date. Material changes may also be communicated through the website or another appropriate method.

15. Contact Us

Questions, requests, or concerns regarding this Privacy Policy may be directed to:

Unapologetically Favored®
Website: ShopUnapologeticallyFavored.com

bottom of page